A live workshop with Russell Brunson & Todd Dickerson · June 8–12, 2026 · 11:00am PT · 90 min/day
Pick the one that sounds most like you, then grab your seat:
I can see where this is heading and I want to learn it from people who've actually built a company, not just posted about it.
I want AI handling the work that used to need a full team, so I can grow without adding headcount.
I want a setup that takes work off my people instead of piling on another tool nobody opens.
I want practical AI skills I can bring straight back to my role and my team.
Quick context, because most pages about this event just repeat the sales copy word for word. The AI Secrets Challenge is a free, live, 5-day online workshop run by Russell Brunson and Todd Dickerson — the two people who built ClickFunnels. It runs June 8 through 12, 2026, roughly 90 minutes a day, and you watch from anywhere.
The idea behind it is straightforward. Instead of hiring people, you set up a small stack of AI agents that handle the repetitive parts of running a business — marketing, content, and on the last day, a simple software tool you build live in plain English. It is aimed at solo operators, bootstrapped founders, and people inside small teams who are tired of doing everything by hand.
Now the honest part. Attending is free, but there are paid upgrades pitched during the event — a VIP tier and a Platinum tier — plus the MarketingSecrets.AI software the whole challenge is built around. None of that is required to get value from the live sessions. If you only want the free training, the free seat really is free, and you can ignore the rest.
This page is run by an independent affiliate, not the event team. I went through the tiers and the bonuses and wrote up whether each upgrade is actually worth it on the full review and the is-it-worth-it breakdown. If you already know you want in, grab your free seat below.
The tools have changed. Most workflows haven't caught up yet. On Day 1 we walk through how small teams are using AI agents to handle tasks that used to require several people — and what a modern one-person workflow can look like.
Then we set up the core piece: an AI Chief of Staff agent. It's configured to follow your preferences, route routine tasks, and give you more time to focus on the parts of your work that need a human.
You don't need to be techy. You don't need to know how to code. You just need to show up.
On Day 2 we go inside the software together and build out four AI marketing agents — traffic, sales, conversions, revenue — each one working with your Chief of Staff to run entire sections of your marketing without you having to lift a finger.
Day 3 looks at how these same AI skills can be offered as a service or productized — a perspective that often gets missed when people focus only on internal use.
On Day 3 we walk through how the workflows from Days 1 and 2 can be packaged for others, and the considerations involved in doing that. Specifics are covered live on the training.
Everything's set up. Now we pour the gas on.
Day 4 covers the AI creative stack — drafts for ads, short videos, images, copy, and content — built to work with your Chief of Staff agent so you can produce consistent marketing material without manually starting each piece from scratch.
Building small internal tools used to require an engineering team. Day 5 walks through how AI now lets one person prototype a working tool from a plain-English description.
On Day 5 we walk through this. You'll build a small working software tool in plain English. No coding required. By the end of the session you'll have a simple tool you can iterate on, share as a lead magnet, or bundle with an existing offer.
Co-founder of ClickFunnels and the lead technical architect behind the platform. Has spent the last two years integrating AI agents into ClickFunnels' internal operations across multiple teams.
Co-founder of ClickFunnels and author of the marketing books DotCom Secrets, Expert Secrets, and Traffic Secrets. Speaks and teaches on marketing strategy and online business.
Before you commit, walk through the full breakdown. I bought every tier, sat through every session, and documented what is actually inside the Free, Platinum, and VIP levels — plus the bonuses and the underlying MarketingSecrets.AI software.
